Our Philosophy
In a world full of resources for tech unicorns, we champion “normal” businesses — from candy manufacturers to home renovators — that employ most of us and drive the real economy.
Our founding vision is to help normal people start & scale normal companies, guiding hundreds and investing in a few that align with our values.
We support founders who are looking to scale their business 2x, 5x, and 10x. We love to leverage technology to enable "boring" businesses to thrive.